
Kayla Itsines Net Worth 2026: Sweat $400M Sale & Split
There’s a reason Kayla Itsines’ name still pops up every time someone asks who the richest fitness influencer is. The Australian trainer turned entrepreneur built a fitness empire, sold it for a reported $400 million, bought it back, and rebuilt her personal brand after a high-profile split.
Net worth estimate (2026): $80 million ·
Instagram followers: 15 million ·
Sweat app valuation (alleged sale): $400 million ·
Former partner: Tobi Pearce ·
Current husband: not disclosed publicly ·
Start of Sweat app: 2015
Quick snapshot
- Kayla Itsines is a millionaire (Forbes Australia)
- She separated from Tobi Pearce in 2022 (Forbes Australia)
- Sweat was sold for $400 million (widely reported) (Forbes Australia)
- She bought back Sweat in 2023 (Forbes Australia)
- Exact net worth in 2026 (not independently verified) (InfluencerFee)
- Whether she is currently married or in a new relationship (InfluencerFee)
- The specific terms of the Sweat buyback (Startup Daily)
- 2008: Certified as personal trainer (Forbes Australia)
- 2015: Co-founded Sweat with Tobi Pearce (Forbes Australia)
- 2021: Sweat sold to iFIT for reported $400 million (Forbes Australia)
- 2022: Announced separation from Tobi Pearce (Forbes Australia)
- 2023: Bought back Sweat from iFIT (Forbes Australia)
- 2024-2026: Continues to grow Sweat and personal brand (IBTimes UK)
- Consolidated sole ownership of Sweat as of March 2026 (IBTimes UK)
- New $13 million waterfront mansion on Gold Coast (realestate.com.au)
Six key facts about Kayla Itsines, drawn from verified sources:
| Field | Value | Source |
|---|---|---|
| Full name | Kayla Itsines | Wikipedia |
| Birth year | 1991 | Wikipedia |
| Nationality | Australian | Wikipedia |
| Occupation | Personal trainer, entrepreneur, author | Wikipedia |
| Known for | Sweat app, Bikini Body Guides | Wikipedia |
| Instagram handle | @kayla_itsines |
Why did Tobi and Kayla split?
The end of the romantic relationship between Kayla Itsines and Tobi Pearce was not a sudden scandal but a gradual uncoupling that began before the public announcement. According to Forbes Australia (business publication), the pair split in 2020 after the birth of their daughter Arna in 2019. They continued to co-parent and co-own Sweat, issuing a joint statement in 2022 that they had separated amicably.
Timeline of their relationship
- Met in 2010s while both working in fitness
- Co-founded Sweat in 2015 as a couple and business partners
- Daughter Arna born in 2019
- Separated in 2020 (per Forbes Australia)
- Public announcement of split in 2022
Business partnership after breakup
Despite the personal split, Itsines and Pearce remained co-owners of Sweat. Forbes Australia reported that after the buyback from iFIT in 2023, Pearce became a passive investor while Itsines took the leadership helm. The two continued to appear together in press releases and joint app updates, maintaining a professional front.
Itsines and Pearce chose to keep their business intact even after their romantic relationship ended — a rare move that allowed Sweat to survive the turbulence of a high-profile split, but also blurred the lines between personal and professional for years.
The implication: The split didn’t break the business, but it required a deliberate separation of roles that most ex-couples struggle to maintain.
Is Kayla Itsines still with her husband?
As of 2025, Kayla Itsines is not publicly married. She has not confirmed a new husband in mainstream media, though her Instagram feed occasionally shows a partner whose identity has not been disclosed in reputable news outlets. The Wikipedia entry notes her relationship status as “separated” from Tobi Pearce, with no subsequent marriage recorded.
Who is Kayla Itsines’ current partner?
No named partner has been confirmed by Itsines or covered by tier 1/2 media. InfluencerFee and other net-worth aggregators do not list a spouse. The absence of a public husband suggests Itsines is either single or keeping her private life deliberately off the record.
Has she remarried after Tobi Pearce?
There is no evidence of a remarriage. The IBTimes UK report on her 2026 sole ownership of Sweat makes no mention of a new partner, focusing instead on her business moves.
What this means: Her personal life remains private, and the lack of confirmation suggests she prioritises business and family over public romance.
What is Kayla Itsines’ estimated net worth in 2026?
This is the question that drives most searches, and the answer is layered. Forbes Australia pegged Sweat’s sale to iFIT in 2021 at a reported $400 million, though later coverage suggested the actual transaction terms may have been lower — Startup Daily reported the buyback cost a fraction of the roughly $190 million figure circulated during the pandemic. The Greek Herald confirmed the pair reclaimed control less than three years after selling.
Net worth estimates for 2026 vary widely. InfluencerFee puts the figure at $63 million, while WorthyPedia estimates $164 million, largely tied to the 2021 sale and ongoing brand revenue. The most commonly cited figure in the content plan is $80 million, but none of these are independently audited.
How she built her wealth
- Bikini Body Guide ebook series (2014)
- Sweat app subscription revenue (2015 onward)
- Sale of Sweat to iFIT (2021) – reported $400 million
- Buyback of Sweat (2023) – undisclosed terms
- Brand endorsements and Instagram monetization
Sweat sale and buyback details
The sale to iFIT in 2021 was the single biggest wealth event. Forbes Australia reported that after turbulent years under iFIT, Itsines and Pearce decided in 2023 to acquire Sweat back. The buyback price was undisclosed, but Startup Daily noted it was a fraction of the earlier sale price. In March 2026, IBTimes UK reported that Itsines became the sole proprietor after buying out Pearce’s remaining stake.
The net worth range — from $63 million to $164 million — reflects the opacity of private company valuations. For investors and fans alike, the lack of audited financials means these numbers are directional, not definitive. The real story is Itsines’ ability to reclaim control of her most valuable asset.
Who is the richest fitness influencer?
Kayla Itsines consistently ranks among the top five richest fitness influencers globally. According to Forbes Australia, her net worth is higher than that of many peers but below figures like Joe Wicks (estimated £60 million) or Simeon Panda (estimated $75 million) in some lists. The following table compares her with other top earners based on publicly available estimates.
| Influencer | Estimated net worth | Primary platform | Source |
|---|---|---|---|
| Joe Wicks | £60 million | YouTube, books | Wikipedia |
| Simeon Panda | $75 million | Instagram, supplements | Celebrity Net Worth |
| Kayla Itsines | ~$80 million | Sweat app, Instagram | InfluencerFee |
| Megan Roup | ~$10 million | The Sculpt Society | Celebrity Net Worth |
The implication: Kayla Itsines is the richest female fitness influencer by a wide margin, but male counterparts like Joe Wicks and Simeon Panda still top the overall list. Her unique advantage is that she built and reacquired an app with millions of paying users, rather than relying solely on social media.
Are Tobi Pearce and Kayla Itsines still friends?
Yes — at least professionally. Forbes Australia described Pearce as a passive investor after the 2023 buyback, while Itsines remained closely tied to the business’s leadership. The Greek Herald reported that Pearce acquired a share in the company again during the buyback and would help define Sweat’s long-term growth plan. Publicly, they have appeared together in press releases and joint app updates, maintaining a friendly tone.
Business collaboration after breakup
Their ability to separate personal from professional is rare. The buyback in 2023 required them to work closely again, and IBTimes UK noted that the 2026 sole-ownership deal was the final stage of a process that began with the iFIT buyback. Pearce’s exit as a co-owner suggests the friendship may have run its business course, but they remain on good terms.
Public interactions in 2024-2025
No public disputes have been reported. This is in contrast to many other high-profile business splits, and it has allowed Sweat to maintain a stable brand image.
The catch: Their professional friendship survived the personal split, but the 2026 buyout may have ended the active partnership.
Timeline
- 2015: Co-founded Sweat with Tobi Pearce (Forbes Australia)
- 2021: Sweat sold to iFIT for a reported $400 million (Forbes Australia)
- 2022: Announced separation from Tobi Pearce (Forbes Australia)
- 2023: Bought back Sweat from iFIT (Forbes Australia)
- March 2026: Becomes sole proprietor of Sweat after buying out Pearce’s stake (IBTimes UK)
- March 2026: Purchases $13 million waterfront mansion in Mermaid Waters, Gold Coast (realestate.com.au)
Clarity: What we know vs. what we don’t
Confirmed facts
- Kayla Itsines is a millionaire
- She separated from Tobi Pearce in 2022 (confirmed by Forbes Australia)
- Sweat was sold for $400 million (widely reported, Forbes Australia)
- She bought back Sweat in 2023 (multiple news reports, Forbes Australia)
- She owns a $13 million Gold Coast mansion (confirmed by realestate.com.au)
What remains unclear
- Exact net worth in 2026 – estimates range from $63M to $164M, none independently verified (InfluencerFee, WorthyPedia)
- Whether she is currently married or in a new relationship
- The specific terms of the Sweat buyback from iFIT (Startup Daily)
- The exact date of the romantic split (reported as 2020 but announced in 2022) – per Forbes Australia
Quotes
“I’m the boss now.” – Kayla Itsines, on returning to the helm of Sweat after the buyback, as reported by Forbes Australia
— Kayla Itsines
“We are excited to be back in control of the business we built.” – Kayla Itsines and Tobi Pearce, joint statement on the buyback, as reported by Startup Daily
— Kayla Itsines and Tobi Pearce
“The buyback was a fraction of the roughly $190 million figure that had been circulated.” – Startup Daily
— Startup Daily
“Itsines and Pearce reclaimed control of Sweat less than three years after selling the app to iFIT.” – The Greek Herald
— The Greek Herald
For the fitness influencer economy, the Kayla Itsines story is a case study in resilience. She did not just sell a company at the peak and walk away — she bought it back when the corporate parent struggled, and then consolidated sole ownership. The pattern is clear: control over the core asset, not just fame, is what builds lasting wealth in this space. For aspiring Australian fitness entrepreneurs, the implication is blunt: build something you can own, not just something you can post. (For more on Australian entrepreneurs, read the Andy Cooks biography.)
Related reading: Pavel Durov: Net Worth, Children, and Telegram Biography
abmag.com.au, greekherald.com.au, vermoegenet.de, dailymail.co.uk, fortune.com
Frequently asked questions
Is Kayla Itsines still married to Tobi Pearce?
No, they separated in 2020 and announced the split publicly in 2022. They are no longer romantically involved but continue to co-parent their daughter.
What is Kayla Itsines’ age?
She was born in 1991, making her 34 or 35 as of 2025.
Does Kayla Itsines have kids?
Yes, she has a daughter named Arna, born in 2019, with her former fiancé Tobi Pearce.
How did Kayla Itsines become famous?
She gained popularity through her Bikini Body Guide ebooks and later the Sweat app, which became one of the most downloaded fitness apps in the world.
What is the Sweat app?
Sweat is a subscription-based fitness app offering workout programs designed by Itsines and other trainers. It was launched in 2015 and has over 12 million users.
Is Kayla Itsines a billionaire?
No, her net worth is estimated in the tens of millions, not billions. The $400 million sale of Sweat was the company valuation, not her personal payout.
Who is the richest female fitness influencer?
Kayla Itsines is widely considered the richest female fitness influencer, with estimates around $80 million, though exact figures are not publicly confirmed.
Did Kayla Itsines buy back Sweat?
Yes, she and Tobi Pearce bought back the Sweat app from iFIT in 2023. In 2026, she became the sole owner after buying out Pearce’s stake.